PC Shipments Post the Steepest Decline Ever | IDC
New market report from IDC:
Worldwide PC shipments totaled 76.3 million units in the first quarter of 2013 (1Q13), down -13.9% compared to the same quarter in 2012.
At this point, unfortunately, it seems clear that the Windows 8 launch not only failed to provide a positive boost to the PC market, but appears to have slowed the market.
Windows 8 might not have been the injection Microsoft was looking for, and the OS definitely has its quirks, but I still think the strategy behind it was/is the company’s best bet. It might however arrived a year too late. The decrease in PC sales is not (only) because of whether or not Windows 8 is good or bad, it has more to do with the increasing impact of smartphones and tablets. People need full blown PCs less often. According to this report, it’s not just Windows machines that are taking a beating, Apple’s OSX PC sales are down as well.
This training wheel year for Windows 8 devices should have come a year earlier. Now, Microsoft needs to get its OS on more affordable, more lightweight and better tablets and hybrids a.s.a.p. That’s where the company (and all Windows OEMs) so far have failed. With a somewhat tablet ready OS as Windows 8 (and Windows RT), the company at least has a chance. But we will have to see some actual Windows 8/RT equipped devices that can compete head-on with iPads (and Android tablets) in terms of specs, user experience, mobility, quality app-selection AND price very soon, otherwise the race may be lost. You can no longer sell devices more expensively just because they offer “the full Windows experience”. This is to many consumers a turn off, not a turn on.
Lenovo, with some nice Windows 8 products under its belt, has managed to beat the market and shows 13% growth in the US compared to the same quarter last year. Total numbers for the worldwide market are a little less impressive: the company records a stagnation and has shipped the same number of devices as in Q1 2012.